Coventry City's new away kit for 2014/2016 is proving popular.
The kit went on public sale on Friday and is selling well in the club shop at the Gallagher Retail Park and on-line.
The shirt does not have a sponsors logo and that is proving to be one of its attractions as it is being seen more as a leisure shirt which can be worn out by supporters.
Shirt sponsorship does bring in big bucks for clubs with the likes of Manchester United able to command many millions for a company to advertise on their shirt and City, if they were at the Ricoh Arena, would have had a major shirt sponsor.
But, as a leisure shirt, the new white away shirt is proving popular amongst the City support.
You can buy the away kit from the club shop at the Gallagher Retail Park (Mon-Sat: 9:30-17:30, Sun: 10:30-16:30), or on-line at www.ccfcshop.co.uk or the mail-order line on 024 7699 2332 (Mon-Fri: 9:30-17:30).